“For every sale you miss because you’re too enthusiastic, you will miss a hundred because you’re not enthusiastic enough.”
Looking for a LinkedIn ad agency? Advertising is all about reaching your target audience. Do you want to sell a product or service, are you looking for employees or are you organizing an event? If you, as an organization, want to address other professionals, you obviously do so most effectively on LinkedIn. There are more than 600 million accounts that are easily accessible and where it is clear in which sector they work. Isn’t that exactly what you can expect from a LinkedIn ad agency to set up a good campaign?
But how exactly does advertising on LinkedIn work, is it very expensive and what technical knowledge do you need to have? Can you also outsource your LinkedIn campaigns? What are the possibilities of a LinkedIn ad agency? How do you analyze the effectiveness of a running advertisement and what do you have to prepare yourself to be successful on this platform?
For professionals who want to know immediately what it costs: LinkedIn sells advertisements through an auction. Your offer therefore competes with that of other providers who want to reach the same target group. It is therefore wise to indicate your target group as well as possible based on characteristics. When your ad is placed, there are several options for payment. This can be done per click (CPC) or per 1,000 clicks (CPM). Another option is to opt for sponsored Inmail, where you only pay when your message has been delivered. Does that sound good? Then the following will certainly interest you.